‘We Work To One Standard, Which Is A Higher Standard’

The Rolls-Royce Phantom is my favorite car. The brand is infallible, and I have no doubt you’re aware of them despite only selling 5,152 of them in 2019 (which was the first time they’ve ever sold more than 4,000 in a year).

The 2020 Rolls-Royce Phantom EWB

Top to bottom, the company – from Joshua Liles (the Bespoke Embroidery Specialist who says there is “no tolerance” in the stitching and that it “can’t be out by a millimeter, otherwise it’s completely written off”) to Mark Court (the Coachliner who freehand-paints every pinstripe on every car) to Alexandra Benga (the Starlight Headliner Craftperson who oversees the building of fiber-optic dotted interior roofs) – is bought in, and no one wavers about their values: “Our strive for perfection guides us.”

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