The Moodboard Effect

Elizabeth Goodspeed: "This kind of visual homogeneity is a common occurrence in the art direction world, where ubiquitous styles operate less like trends and more like memes; remixed and diluted until they become a single visual mass."
Elizabeth Goodspeed: “This kind of visual homogeneity is a common occurrence in the art direction world, where ubiquitous styles operate less like trends and more like memes; remixed and diluted until they become a single visual mass.”

“This kind of visual homogeneity is a common occurrence in the art direction world, where ubiquitous styles operate less like trends and more like memes; remixed and diluted until they become a single visual mass.”

Elizabeth Goodspeed